My love of farming started on a beef, sheep, and arable farm in West Somerset. With no farming background, my embryonic interest, aged 15, was fuelled by a handful of attentive and knowledgeable farmers. I was told, despite having small hands that earned me reputation...
Blog Articles
Green farm focus won’t go away
From everything I see and hear, the pressure on farmers to make changes to reduce Scope 3 greenhouse gas emissions (GHGs) – the 90-95% of food’s emissions embedded in on-farm production – isn’t going away. If anything, it will increase. Retailers suggest that they...
Sarah no longer on her Todd
Journalist Sarah Todd is to join the ranks of agrifood and rural sector communications agency Jane Craigie Marketing (JCM), whose clients include BASF, ABP, QMS and the Oxford Farming Conference. Sarah has been an award-winning writer for over 30 years; learning her...
Canadian ranchers share Scotland’s perspective
By Jane Craigie As I write this, I’m with 200 other journalists in Canada for the International Federation of Agricultural Journalists’ Congress. The country is vast, second in size, by land area, only to Russia. Agriculture is important to the nation; canola (oilseed...
Turra Show still vibrant after 159 years
By Jane Craigie Turriff Show means so much to so many people and has done for over 150 years. It dates back to 1864, when Queen Victoria was still on the throne, the American Civil War was still raging, and Abraham Lincoln was re-elected as the President of the United...
Join the JCM team – Senior Communications Account Manager
Do you want to work somewhere where two weeks are never the same, eat cake and be part of a fantastic, fun team? JCM is looking for a new Senior Communications Account Manager to join their team.
Season update: warmer weather prompts crop growth
Across the country a combination of sunshine and warmer temperatures has prompted rapid crop growth and reports are coming in of mounting disease pressure. While nutrients are currently top of the to-do list, many growers are starting to think about fungicide...
Our client commitment
We work with our clients for the long term and build relationships based on trust, integrity and kindness. We like to foster client relationships that encourage feedback, honesty is important to us. We undertake regular reviews with clients and like to work as an...
Farmers need a fairer position in food supply chain
At the Oxford Farming Conference (OFC) last week, we launched a report on the role of supply chains in achieving responsible food production on farms. It is a dry read, but I’d urge anyone involved in producing or supplying food to read it, and to share it, because...
Rural spending needed in the hands of communities
In a disastrous start to the new Prime Minister’s time in office, the £45 billion in tax cuts announced in the ‘mini budget’ has dominated the media, and deeply concerned the financial and pension markets, seeing sterling drop to a 37-year low to $1.03. The media has...